Diagnose the Real Reason Guests Aren’t Returning
Stop guessing why first-time guests disappear. Uncover where your church’s guest retention is breaking down—and how to fix it.
Stop guessing why first‑time guests disappear after one Sunday. The Second Visit Score™ looks at what really happens from first visit to second visit and shows you where your guest experience is breaking down.
In just a few minutes, you’ll get a simple snapshot of your church’s retention health across four key systems: Capture, Follow‑Up, Invitation, and Ownership.
You’ll see where guests are quietly slipping through the cracks and where a few focused changes could make the biggest difference.
That’s enough. No “consulting‑grade,” no “hundreds of churches,” no “60% more guests” yet.
Your Second Visit Score™: Four Key Systems Behind Guest Retention
Capture Score
How consistently do you identify, welcome, and collect usable contact info from first‑time guests?
Follow-Up Score
How quickly and reliably do you follow up with guests in a personal, meaningful way after they visit?
Invitation Score
How clearly and consistently do you invite guests to come back and take a simple next step toward community?
Ownership Score
Who actually owns guest follow‑up in your church, and how well do you track and review what’s happening with first‑ and second‑time guests?
Ready to Discover Your Second Visit Score™?
See how each of these systems is really working in your church—and where guests may be slipping through the cracks.
